
Why we started
Two friends.
A doctor's instinct.
And a question nobody was asking.
Dr. Anna Marie had been watching the pattern for years — patients whose health had quietly unraveled. Not from one dramatic event. From a thousand small decisions to push through, ignore the signals, and deal with it later. She and Krista had been talking about doing something about it for just as long. Then the people closest to them started getting sick. The conversation changed. This wasn't someday anymore.
Our Story
Duration Wellness™
Sleep is the
foundation.
Physician-formulated. No melatonin. No fillers. Just the things your body needs to do what it was built to do.
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The people behind our mission
The experts who believe in living long and living well.

Co-Founder & CHIEF MD
Dr. Anna Marie McCarthy
Board Certified Physician
Dr. Anna Marie - is the Chief MD and co-founder of Duration Wellness™. She believes being healthy is a long game and Duration is her answer to that. She is focused on cutting through all of the noise in the industry and simplifying how people can live healthier lives.
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MD
Dr. Karen McCarthy
Expert Physician
Practicing physician, author, avid traveler and philanthropist, Dr. Karen has provided medical ministry all over the world. She has seen it all. And has the knowledge on preventative medicine and wellness to back it up.
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MD
Dr. Dennis McCarthy
Board Certified Anesthesiologist
As a Board Certified anesthesiologist with over 34 years of experience, Dr. McCarthy knows a thing or two about putting people to sleep. His unique perspective has provided valuable insight into our first product.
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Co-Founder
Krista Boyer Starratt
Co-Founder
Krista Starratt, is the force that turned years of conversation into a company. Krista built a career in business and a conviction that the wellness industry was leaving real people behind.
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Co-Founder
Lantz Starratt
Co-Founder
Lantz Starratt is an entrepreneur and founder who has spent his career building businesses, launching brands, and creating experiences that connect with people. Lantz brings a practical operator's mindset to Duration Wellness™.
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Co-Founder
Montana Ray Wells
Co-Founder
Montana Wells, a biosystems engineer and co-founder of Duration Wellness™, Montana is focused on bringing higher quality products to market and making sure the products we create are kept the highest industry standards possible.
Read More“We didn't want to build just another wellness brand. We wanted to build something that could genuinely help the people sitting across from us at dinner.”
